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Branding
The new Murray River Paddlesteamers brand mark captures the essence of the cruising experience. Where luxury is at the forefront of the unrivalled cruise, and where passengers are taken on a journey, and immersed in the history of a bygone era. The gentle waves and current of the ‘Mighty Murray River’ flow through the new iconic ‘M’ brandmark. The soft curves bend like the natural flow of the river and gently prompt towards the relaxing essence of the cruising experience. The historic nature of your cruise is embedded in the Soft Serif font choice that signals a subtle reminder to your journey back in time.
Logos
Primary branding Logo to be used for all marketing material such as brochures and flyers
Step aboard our iconic paddlesteamers, now including the exquisite PS Australian Star available from June 2025, for an elegant journey back in time along the winding Murray River. Bask in breathtaking views of landscapes and wildlife, whether you opt for PS Canberra’s daily sightseeing and lunch cruises or PS Emmylou’s multi-day 3, 4 & 7 night voyages – each promises an unforgettable experience.Our dedicated crew is poised to cater to your desires, whether it’s a leisurely river trip or a special event. As pioneers of Echuca’s river cruising, we take pride in sharing the river’s stories and preserving its rich heritage.
We are excited to present our comprehensive Training Manual for PS Australian Star Cruises, meticulously designed to equip you with all the knowledge and tools needed to sell our unique river cruise experiences with confidence and ease.
This training manual offers in-depth insights into our luxurious cruises, highlighting key features, exclusive amenities, and the unparalleled beauty of Victoria’s Murray River. By downloading and reading this manual, you’ll gain valuable selling tips, marketing strategies, and insider knowledge that will help you to effectively promote PS Australian Star Cruises to your clients.
Download the Training Manual now and join us in delivering unforgettable cruise experiences!
We are pleased to announce the availability of our summary Terms and Conditions for Group and Private Whole Boat Charters aboard the PS Australian Star. Designed to provide you with a clear and concise overview, these terms and conditions ensure a seamless and enjoyable charter experience.
Whether you are planning a group adventure or an exclusive private charter, our charters offer unparalleled luxury and flexibility on the scenic Murray River. Our summary document outlines essential details, including booking procedures, payment terms, cancellation policies, allowing you to plan your charter with confidence and peace of mind.
We invite you to download and review these summary Terms and Conditions to familiarise yourself with our policies and make the most of your upcoming charter. Our team is dedicated to delivering exceptional service and unforgettable experiences, and this document is a key step in ensuring everything goes smoothly.
Thank you for choosing PS Australian Star for your charter needs. We look forward to welcoming you aboard!